Last week, I hosted an event organized by Orchestra Marketing that looked to combine the typically forced act of “networking” with the slightly more enjoyable act of drinking beer. Appropriately, they called the event “BeerWorking” and what it boiled down to was essentially non-romantic speed dating wherein the participants received a different beer each time they rotated to a new table of people to meet.
My job, as the evening’s host, was to fill the participants in on some of the finer points of beer tasting (disclosure: I was paid to do this. I don’t wander the streets looking for people to preach beer stuff at [much]).
The event was pretty laid back and pretty much guaranteed to be a success (easy money for me! *mimes guitar solo*) given that the organizers were on the ball, the space was decent, the room was full of people eager to meet other people, and we were all sampling tasty beer from the good folks at Black Oak Brewery; who make some downright decent beverages. Continue reading “Ben’s guide to talking like a beer snob”