Sierra Nevada is coming to Ontario

sierra-nevada-pale-ale

There is exciting news for Ontario’s pale ale fans: Chico California’s Sierra Nevada Brewing Pale Ale will soon be available on tap in Ontario bars and sometime a little after that, on store shelves in your LCBO.

This weekend, I spoke with Andrew von Teichman, the president of Von Terra Enterprises Ltd, the agency responsible for bringing Sierra Nevada to Ontario, and von Teichman confirmed rumblings you may or may not have heard at Cask Days when that event’s organizers brought Sierra Nevada to Toronto along with a handful of other California beers for the event.

Von Teichman confirmed that Sierra Nevada Pale Ale will be available on tap in Ontario in February and that an LCBO launch will likely follow in March. The beer will launch exclusively on draught at all six Bier Markt locations on February 9th and then will roll out to other accounts in March. No other accounts are confirmed yet, but von Teichman tells me that they’ve talked to a number of restaurants and bars and, not surprisingly, they’ve basically just said ‘let us know when and we’re all over it.’ Continue reading “Sierra Nevada is coming to Ontario”

Making the connection: Talking beer and food with Crystal Luxmore

Luxy

Crystal Luxmore is a Toronto-based beer writer whose work has appeared in The Toronto Star, Toronto Life, Chatelaine, The Walrus, The New York Times, CBC and msn.ca and she was the “Hopped Up” columnist for what was easily Toronto’s best weekly magazine, The Grid (RIP).

She’s also a Certified Cicerone and a Prud’homme Beer Sommelier.

Accordingly, it’s safe to say she knows a thing or two about beer. This month, as part of my ongoing efforts to explore the relationship between dining and beer, I chatted with Crystal via email about beer, food, and why beer isn’t afforded the same respect as wine–yet.

Ben Johnson: As a cicerone and prud’homme certified beer sommelier, do you put a lot of thought into beer and food pairings when you’re dining at home or eating out?

Crystal Luxmore: I do, but I don’t sweat it too much. At home, I see what’s in my beer and main fridge, and usually choose the best possible match from what’s already chilled once dinner is ready. At a restaurant, I do think about it, but sometimes I’m more interested in trying a new one-off than finding the perfect match for my burger. Luckily with beer, it’s so versatile and easy to pair that if you’ve got great food and a great pint, you’ll be satisfied.

BJ: I feel like once you start paying attention to what beers work with what foods, you can’t NOT pay attention. It’s like a new level of snobbery when I’m with friends. First it was, “oh don’t drink that.” Now if I say, “well don’t drink THAT with THAT” I feel like I’m going to get punched in the head.

CL: Yeah. I would punch you in the face if you told me that. Taste is subjective and everyone’s palate is different, so what you think is right, is right—but only for you. Continue reading “Making the connection: Talking beer and food with Crystal Luxmore”

I might start going to the Bier Markt

Bier Markt

I‘m going to be honest, despite having a name and quantity of beverage selections that seems tailor made to entice beer loving folks like me, the Bier Markt has never really been my cup of tea.

Sure, I’ve been there a handful of times–it’s inevtiable that eventually someone you know will propose going there and, if you can handle the usual wait times, the patio at their King Street location is top notch–but it’s just that it’s never been a place I’d think to go to for a couple reasons. Continue reading “I might start going to the Bier Markt”