Ben's Beer Blog

A place for all things beer.


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Toronto Beer Week and AB InBev

infiltration
[in-fil-trey-shuh n]
noun
a method of attack in which small bodies of soldiers or individual soldiers penetrate the enemy’s line at weak or unguarded points in order to assemble behind the enemy position and attack it from the rear, harass enemy rear-area installations, etc.

Toronto Beer Week, which was created in 2010 by a group of like-minded publicans, beer writers, cask ale supporters, homebrewers, and craft beer enthusiasts, launches today.

The week-long celebration of local beer was originally launched with no sponsor investment and a stated purpose of helping promote the city’s burgeoning craft beer movement.

This year, it seems like that’s definitely changed.

Each consecutive year has seen TBW grow even larger in scale and, in the opinion of some grumbling beer nerds, become more and more marketing-focused in its attempts to attract evermore new participating bars and breweries.

In May of this year, Toronto Beer Week was acquired by St Joseph Media, the company that produces Toronto Life and Fashion magazine, and many of these same beer nerds wondered what this would mean in terms of the tone and direction of the nine day series of once craft-beer-focused events.

As the event week begins its ninth year today, it seems to me that we might have a clear indication that TBW has officially jumped the shark given that it now includes Goose Island Brew Pub among the list of participating breweries. Continue reading


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This is not a stouts and chocolate Valentine’s Day post

It’s almost Valentine’s Day and whether you’re revelling in your choice to be single, lamenting your fate at being alone, or ironing your dancing pants and putting the finishing touches on your plans with that special someone, we beer lovers all have one thing in common this time of year: We’re being bombarded with clumsy and desperate attempts by marketers and beer writers alike to bring together the idea of beer and valentines in a transparent attempt to create some topical traffic and/or brand engagement. Because romance.

Some of these savvy communicators and influencers will recommend beers with red fruit in them since these beers have a red-tinged appearence appropriate to the heart-themed occasion (fun!) and some might do a round-up of local beers that have love in their name, hearts on their label, or involve a cheeky reference to sex (sexy!).

Of course, as is the case every year, far more of these fellow creative types are likely to produce a litany of phoned-in listicles explaining to us, once again, why this is a great time of year to pair some dark beer with some chocolate.

Ugh. Continue reading


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What to expect from Ontario beer in 2018

Because it’s that time of year, here are the things that I think are going to shape the conversation as it relates to beer, especially in Ontario, in 2018.

Weed
When it comes to the craft beer industry, it seems kind of crazy to me how little attention is being paid to the legalization of marijuana in Canada. To my mind it is impossible to suggest that the destiny of any meaningful changes to our beverage alcohol sector won’t now be intrinsically tied to all things pot.

Government resources are right now being dedicated to drafting new legislation, debating policies, and creating laws that will govern how each province will handle the prospect of legal weed. And if you’re a pot fan or a policy wonk, these are exciting times, but if you had any hope that you might see meaningful changes to your respective province’s liquor laws anytime soon, I’ve got some bad news for you: Much of the resources and political capital that would be needed for progress in the world of beer are going to be focused squarely on sticky-icky for a while. Continue reading


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Never mind Oktoberfest, here’s Craftoberfest

When I was in university, I travelled to Kitchener to attend the annual Oktoberfest event there, and it was nothing short of terrible.

The pilgrimage to the K-W included sleeping on the floor of a frat boy friend of a friend and it coincided with a lamentable period of my youth that all men seem to go through where we find it humourous to hit each other as hard as possible in the balls. While my group of friends always had a gentleman’s rule that these shots were permissible only when administered open-handed, the agreement was not enough to prevent my two best friends from nearly fighting each other in the middle of a polka-filled hall of dirndl- and lederhosen-bedecked revellers that evening.

Accordingly, I will likely forever associate my experience at Oktoberfest with a terrible night of drinking and the anxiety of perpetually fearing blunt force trauma to my penis and testicles. And while the organizers aren’t responsible for me associating Kitchener-Waterloo Oktoberfest with being hit in the balls, it seems to me an apt metaphor for the annual event. Continue reading